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If you’re a sales leader, executive, key account manager or customer serving professional in a B2B industry, you're in the right spot! I want to show you how you can activate the three core drivers that produce fanatical fans and highly profitable customers for life.

Hi, I'm Jermaine, a customer growth author, speaker, consultant, and business relationship specialist. I help key account leaders become the advisers their customers never want to leave.

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Check out my website for informative content posted on the blog every week.

Apr 17, 2020

“It is not the strongest of the species that survives, nor the most intelligent but the one most responsive to change.” - Charles Darwin

We live in a time when we’re constantly needing to adapt, as change can’t be ignored.

Adaptability is the skill every organisation needs if they want to succeed.

It is no longer about whether you can change or how fast the change is happening. It’s now about how quickly or easily you can change. It is this change that creates advantages.

In this week’s podcast, I go into detail on Adaptation Theory to seek advantages that I call ‘Hyper Adaptation”.

Don’t be fooled into thinking that hyper adaptation is about doing things faster, as doing the same things faster will only get you more of the same result.

You can listen to the full podcast to learn how you can start getting these advantages inside of your organisation and read my blog post on Hyper Adaptation for more insight on this topic.

Jermaine Edwards
Your Customer Growth Guide