Dec 20, 2019
The power of shaping your customer story.
There are two stories in your customers mind that impact their view of every interaction with every organisation.
If we are ignorant to this we will almost always fall prey to the danger of losing customer loyalty or worse losing our best customers.
In episode 6 of the Key...
Dec 12, 2019
In this episode we go further down the customer growth rabbit hole and explore one of the most dangerous topics for an organisation to ignore: customer best practices.
The cost to failed projects and practices is millions of dollars per year, thousands of hours and loss of trust.
We explore why and how we can prevent...
Dec 6, 2019
In this episode we explore the unavoidable reality of difficult times with our customers. Importantly how to be prepared to effectively manage those moments so you can have repeatable success in any season.